In her role as Client Services Manager at Ayuda, Natalia is in constant communication with all of Ayuda’s industry-leading clients such as CBS Outdoor, Van Wagner, Eye Corp, and Burkhart Advertising. Her detailed & personable approach to client management has allowed Natalia to provide unparalleled end-to-end client services including release planning & management, user support, and new feature development. Born in La Patagonia, Argentina of Colombian parents, Natalia has lived in several countries including Scotland, Mexico, Colombia, and Canada. Her exposure to various cultures makes Natalia uniquely qualified as a customer service manager. In her five years of experience in the software industry Natalia has worked as a Customer Service Team Lead and Senior Support Specialist for multi-national companies such as HP and Merck providing leadership and coaching on products, policies and procedures to teams of 20 - 25 Support Specialists. Natalia moved to Montreal, Canada at the age of 18, where she completed her Bachelor of Science (Major Computer Science and Minor in Management) at McGill University and then went on to obtain a postgraduate certificate in Interactive Multimedia from Sheridan College in Ontario. During her studies, Natalia was honoured with the Award of Excellence for maintaining a 4.0 GPA. Natalia has a passion for technology, is fluent in multiple languages and enjoys latin dance.