The Ayuda Platform

 
Juice™ is a comprehensive suite of sales tools for Digital and Traditional OOH vendors that will vastly improve the way you manage your media sales organization. With the industry’s only CRM (Customer Relationship Management) platform that exists exclusively for the needs of the OOH media salesperson, you can manage contacts, leads, sales pipeline and generate reports from the same interface that allows you to check digital and traditional avails. Turn those avails results into beautiful, complete sales proposals with just a few clicks from a browser or mobile device. Then, watch as your proposed campaigns get booked, scheduled, viewed in real-time on an interactive POP website, and invoiced with the seamless integration that exists between Juice™, Splash™, and the rest of the Ayuda Platform™.
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  • Key Features:

    • Real time avails for both Static and Digital inventory
    • Lightweight CRM (basic contract and account management, sales activity)
    • Automated Proposal Generation
    • Photosheets and Mapping

 
Splash™ is an inventory management SaaS solution for OOH operations. As the heart of the Ayuda Platform, it allows classic and digital OOH media owners the ability to manage contracts, inventory, rate cards, and much more. With full support for place-based digital networks, as well as integrated transit support, Splash™ is a comprehensive management system for both static and digital OOH inventory all in one place. Splash™ includes detailed asset management capabilities for sites, vehicles, fleets, screens, faces, and more. The contract data automatically generates digital schedules natively, including day-part & day of week scheduling, dynamic loop templates, demographic targeting, network monitoring. Splash is the gateway to the rest of the Ayuda Platform, providing access to all the features that the typical OOH media owner requires: a lightweight CRM, Avails & Proposals generation, Billing & Invoicing, Leasing, Mapping, Proof Of Performance, and more.
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  • Key Features:

    • Hassle free scheduling and charting
    • Fully integrated CMS and Player Software
    • Rate Card Management
    • Contract Management

 
Based on the open-source OpenSplash™ player technology, the Splash Player™ is available for Windows and Linux. In conjunction with the Splash™ content management features, the Splash Player™ can play back high-definition, full-motion video synchronized across multiple screens.
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  • Key Features:

    • Hardware Agnostic
    • Windows or Linux PC
    • Robust, Mature
    • Plays any industry standard content including static image, full motion video, Flash, and HTML5 content
    • Multiplayer Synchronization
    • Fully integrated with the Ayuda Platform

 
BMS™ Charting Package makes charting profitable campaigns a snap. A 2-dimensional, visual timeline view of available inventory showing site & panel information and line-of-site constraints allows you to perform selections effortlessly. The Sales Team will also benefit from live avails using the Avails Connector.
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  • Key Features:

    • Operations Management
    • Copy Management
    • Maintenance Management
    • Postings and Work Order Management

 
Ayuda has 2 Finance modules: Invoicing, & Leasing. They allow the media owner to automatically create invoices, calculate lease payouts, and transfer accounts receivables & accounts payables data to your general ledger (GL) third party application. The Lease Payout Connector calculates complex lease payouts based on lease agreements and contract information. Flexible invoicing is possible with distinct revenue recognition and invoice batch scheduling. Even the most complex invoicing requirements can be configured.
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  • Key Features:

    • Finance
    • Invoicing
    • Lease Agreement

 
Alto™ offers a rich, intuitive interface for content upload and scheduling to high-profile advertisers who are given the appropriate authorization. Once their campaign has been confirmed, Alto™ allows select advertisers to upload content to individual panels or a network of panels; to view their schedule details and schedule content to specific panels; to manage their campaigns globally and modify content across the network of panels that they have purchased; and manage basic scheduling elements such as loop saturation and dynamic content. Best of all, Alto™ works as a standalone product which can be used with any player in the field, including the Splash™ Player, the open-source OpenSplash Player, or any SMIL-based or XML playlist driven player.
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  • Key Features:

    • Content Library
    • Media Bundles
    • Campaign Scheduling
    • Location Browser

 
Photo Vault™ is a dynamically-generated, searchable library of all your proof of performance photos organized by advertiser category. Easily find the best photos by visually navigating through your entire photo library with the dynamic pivoting capabilities of the Photo Vault™. Filter by market, media, advertiser, agency, and other photo attributes, and easily select photos for download. With Photo Vault™, you’ll be able to respond to your clients’ requests for comparative campaign photos quickly and intuitively.
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  • Key Features:

    • Photo Archiving
    • See-it-all-at-once

 
Zest™ is Ayuda’s newest product released as part of the Ayuda Platform. Sold standalone to you the OOH seller, it lets you have a branded HTML5 Web site and a branded Apple AppStore App that lets your buyers discover inventory, check avails, browse rates, and build and buy a Geopath EYES ON showing-based campaign online.
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  • Key Features:

    • Inventory browsing embedded into corporate website
    • Overlays all your inventory into Google Maps
    • Zest pulls info in from Splash
    • No need for 3rd-party integrators

 
Post™ is a mobile app that offers mobile workforce automation to OOH billposters. Work orders can be managed by BMS™, or be fed from a third-party source, and viewed in the Post™ app in a visually rich way. Additionally, Post™ offers detailed business analysis into the efficiency of the billposting process.
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  • Key Features:

    • Allows Bill Posters to receive orders via App on their Mobile
    • Take POP Photos

 
BMS™ POP Package enables you to dazzle your clients by offering them a rich and interactive online POP Web site for their campaigns. The online POP Web site includes posting photos, invoices, location information, posting dates versus scheduled dates, override dates, the ability to download a ZIP folder containing all photos, interaction with satellite maps showing locations, and the ability to download print quality completion reports.
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  • Key Features:

    • POP Upload
    • POP Management
    • POP Web Site